If Brookside had a 2023 Word of the Year, it might be Balance. We’re trying to do that impossible task (many of you can probably relate) of balancing all the things. Around here, that means: projects, ideas, marketing, reservations, technology, [...]
As the days get longer and the sun gets warmer, we're thinking: SUMMER! And planning for Summer 2021 has us doing a little tightrope-walking. We are balancing our strong need for normalcy, togetherness and fun with our other strong need [...]
I have sat down to write to you a dozen times in the last few weeks, but it always ends the same. A fragmented idea, a few sentences, and then an unfinished word doc crowding up my desktop. However, that [...]
Wondering what has kept us so busy over the last few months?
What started with one monarch caterpillar named “Bear” and a repurposed flower vase turned into a nature-loving, science-class inspiring, eco-friendly operation of hatching monarch caterpillars into monarch butterflies and letting them go into the nature that we love. We [...]
The Wallenberg and Keller families are right in the middle of developing our family vacation traditions. Really, we’re our own target market….except for that whole NO free time in the summer. So, what do you do when summer vacations are [...]
My word for year #34: Create
Have you ever heard of a “Mom and Pop resort”? Well, that is one of our favorite terms to throw around in the resorting biz. It means that – literally - Mom and Pop are the ones who are running [...]
After 4 years of cones, malts, and sundaes, this Lodge Lady is taking a hiatus from her spot behind the snack bar. And as summer rolls around and I think about all of my summers at this special spot up [...]
With two brand-new bike riders at our house – we are spending a lot of time making bike-riding plans for the summer. And that got me thinking about all of those bike racks I see pulling into Brookside every Saturday [...]
