If Brookside had a 2023 Word of the Year, it might be Balance. We’re trying to do that impossible task (many of you can probably relate) of balancing all the things. Around here, that means: projects, ideas, marketing, reservations, technology, [...]
As the days get longer and the sun gets warmer, we're thinking: SUMMER! And planning for Summer 2021 has us doing a little tightrope-walking. We are balancing our strong need for normalcy, togetherness and fun with our other strong need [...]
It’s spring time at Brookside, and because we live in Northern Minnesota we know it’s going to be short. And while most Minnesotans just find this to be the price we pay to enjoy the best summers on Earth, we [...]
It’s cold. And snowy. And the sun sets at 5:11 pm up north these days. So there is nothing we like to do more [...]
My word for year #34: Create
Summer 2017 wrapped up a few weeks ago and it was all the usual fun you expect from a summer at Brookside….plus one tiny little out of the ordinary thing that we need to tell you all about. And that [...]
Have you ever heard of a “Mom and Pop resort”? Well, that is one of our favorite terms to throw around in the resorting biz. It means that – literally - Mom and Pop are the ones who are running [...]
